What are we about

It wasn’t too long ago that as humans and a society we were much stronger/tougher than we are today.  Everything we enjoy today is because of all the previous generation’s hard work and if we are not willing to do the same, we don’t deserve what they left for us.

It is our mission to bring back and promote that hard work mentality.  We want to make physical and mental grit a virtue that everyone aspires to have.  As a society we need to stop raising soft little bitches and start raising some tough M’fers.

We support blue collar

Right now, we are giving back to the working class, blue collar community by donating a portion of all our sales to non-profits that help the next generation get into trades and working class jobs.   Hopefully, as we grow this will be the first of many things we do to help our way of life thrive.

Please have patience with us as we reset the SHOP and billing details.  We know some of your orders have failed and are quickly working to get the site back to ORDERING STATUS for our valued customers.